Hands-on marketer crusading for comprehensive communication strategies and the tech that supports them. Conspiring to deliver advertising from the traditional.
Archive for insight
Dec 2009 04

I have met the enemy, and he is us!

Posted in Blog Post, Digital Marketing Tech, insight, Privacy

Holy shit are we in trouble, AND I'm not overacting! We are impaling ourselves with our own spears as the Neanderthals are banging in the door of our cave. As I write, a bill in the works from Rep. Rick Boucher, ...

Nov 2009 11

USS New York & Yankees Help Celebrate 2009

Posted in Blog Post, Digital Marketing Tech, insight, video

For the last 3 years I have been tasked to manage the voting process and party for the Eyeblaster Awards. This year was my most challenging and rewarding year. For me it reflected 2009. I was asked to cut my Marketing ...

Jun 2009 26

Pepsi Flexes its Digital Muscles For Michael Jackson

Posted in insight

In a nod to Pepsi campaigns from my childhood, the soda pop brand's agency OMD is using Smart Versioning technology from Eyeblaster to dynamically update its current ...

Apr 2009 17

Wake up and Smile

Posted in insight, personal, video

Having neglected my personal website for going on 5 years, I decided to get 1 thing accomplished this week for myself and install some blog software to make it easier to update my musing to the world. You see, my ...

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