Hands-on marketer crusading for comprehensive communication strategies and the tech that supports them. Conspiring to deliver advertising from the traditional.
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May 2012 31

Advertising Needn’t be So Creepy

Posted in Audience Targeting, Blog Post, Digital Marketing Tech, insight, Privacy
Are you following me?

An ambitious e-privacy directive recently went into effect in the EU which requires all marketers and website owners operating in any EU country to obtain consent from users before dropping tracking code onto their browsers. This has advertisers across the ...

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Jan 2012 18

SOPA & PIPA

Posted in Blog Post, Getting it wrong, Music, Old Media, Privacy
misguided_future_SOPA

Corporate supporters of Senate 968 (PIPA) and HR 3261 (SOPA) demand the ability to take down any web site (including craigslist, Wikipedia, or Google) that hurts their profits -- without prior judicial oversight or due process  -- in the name ...

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Dec 2010 10

Cookies Rot Your Teeth

Posted in Blog Post, Digital Marketing Tech, Getting it wrong, insight, Privacy

I need your help. I'm being followed by marketers. I want to you to ban all cookies. You will not be able go online and read news and Facebook will no longer be free. I don't care! I want to you to ...

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Dec 2009 04

I have met the enemy, and he is us!

Posted in Blog Post, Digital Marketing Tech, insight, Privacy

Holy shit are we in trouble, AND I'm not overacting! We are impaling ourselves with our own spears as the Neanderthals are banging in the door of our cave. As I write, a bill in the works from Rep. Rick Boucher, ...

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© 2012 - John M. Haake

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