The Masked Marketeer
Recent Rants
Stream of Conscience 
RT @HookLogic: and @autotrader_uk and up for econsultancy's Digitals award! http://t.co/FduaxNbLYK- Welcome to the #2 CE retailer on the web, http://t.co/GUTYVQMe28, into Retail Search Exchange. They go live in June. http://t.co/y0RpkZblnS
- Programmatic pioneer, Michael Barrett, on why he's bullish about Retail Search Exchange by @HookLogic http://t.co/tOh1tXUuTs
- RT @TenaCrock: Very cool new company and technology. It's like PPC but further down the conversion funnel. http://t.co/vkQ61XG9vl #mpsis
- RT @HookLogic: Webinar Series: Secrets of sponsored search on retail sites. http://t.co/2MJt4RStme #mpsis
The Conspiracy to Change Advertising
The Conspiracy to Change Advertising
I am a staunch advocate of channel integration and the “Promise of Digital.” I have been known to fly into an inarticulate rage when discussing the chasm that exists between digital media consumption and its share of advertising budgets. I am currently amassing a conspiracy of likeminded Digital Evangelists to help advertising escape the traditional. We believe in the true potential of digital channels. We see a vivid, integrated world that lies beyond the click. We labor to maintain the work’s integrity while pushing to make it more effective, engaging and relevant. Join the revolution, deliver advertising from the traditional!
